Kelsey Berg looks at the Canadian Forces’ most recent “Ready When You Are” national marketing campaign, and how successful it has been to increase recruitment.
Author: Kelsey Berg
Kelsey Berg is a graduate of the University of Alberta, with a BA in Psychology. She is also the first student from the francophone Campus Saint-Jean, to obtain the joint certificate in Community Service Learning. Kelsey is currently enrolled in the Master of Public Health program at Benedictine University in IL, USA. She has a special interest in the Canadian Forces, and their role in ensuring global security and prosperity.